When witnessing Artistic Swimming, three compelling elements capture an audience’s attention: the remarkable athleticism and endurance of the athletes, the shimmering swimsuits, and the impeccable makeup that remains intact even after extended
Embracing the significance of beauty and artistry in the sport, USA Artistic Swimming proudly introduces Athletic Cosmetic Company as the official sponsor and cosmetic provider.
CEO Dominique Van Boekel expresses her enthusiasm, stating, "As the world celebrates peak athletic achievement in Paris, we proudly support the USA Artistic Swimming Team athletes with cosmetic products that enhance confidence and performance. At Athletic Cosmetic Company, we empower athletes to achieve greatness while looking and feeling their best."
CEO Adam Andrasko emphasizes the partnership's significance, “This is a special partnership. Make up is part of an athletes’ uniform in this sport. It is important for each athlete to feel as good as they can before they perform. Athletic Cosmetic delivers a line of products that does that and more.”
The G.O.A.T mascara stands as one of the team's most preferred products. Praising its performance, Danielle Ramirez shares, "The G.O.A.T mascara is fantastic. I use them in and out of competition."
The partnership between Athletic Cosmetic and USA Artistic Swimming is built on a shared commitment to putting athletes first. This collaboration aims to enhance athlete performance and well-being with innovative cosmetic solutions. As CEO Adam Andrasko stated, “Our companies share the value of athletes first. That is what brought us together.” This shared vision ensures a successful and impactful partnership, benefiting the sport of artistic swimming and its athletes.